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Branding From The Inside OutBranding From The Inside Out As marketers we should understand the incredible value of branding from the inside out....

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Sunday, September 27, 2009

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What Twitter Client Do You Use?

With the tremendous surge in Twitter usage, I'm curious what Twitter client(s) you find most useful and helpful when trying to Tweet, Retweet, Bookmark and Share, etc.

Let's move this up a few more steps. Tell me what you use on when on your PC/Mac (Web/Desktop/AIR apps), iPhone/iTouch, BlackBerry, etc.

Here's my list and trust me, I feel as though I've tried them all.  Read More...



Tuesday, September 1, 2009

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Check Out Card.ly - New Way to Connect with Others

Wednesday, August 26, 2009

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I'm Not Loving The Shack

Radio Shack, which has a history of image problems has just added another to its list. Recently launching "The Shack" at a time they needed to revive their 88-year-old business has resulted in one more failure for their brand image. A company spokesperson was recently quoted that "our friends call us the Shack." Uh — perhaps their management team should..... READ MORE.

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Wednesday, August 12, 2009

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Will "What is 230?" Create A Surge For GM?


I got a shock (or lack of) when the 230 campaign was finally revealed as an introduction of GM's new product Volt. The Chevrolet electric car claims to achieve a city fuel mileage of 230 miles per gallon. I won't dig through the fuel economy methodology leaving that examination for the environmental and automotive Bloggers. What I have found interesting was the timing of the campaign launch, the price point and who they may be targeting.

Fritz Henderson, CEO of General Motors, announced that they are ....... READ MORE!

Tuesday, August 11, 2009

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Catalyst Advertising Now Featured On Alltop!!!


Catalyst Advertising is now featured on Alltop under the topic of

'Branding' at http://branding.alltop.com/

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